Exhibition Etiquette: Dos and Dont’s for Attendees
Exhibitions offer a unique blend of networking, learning, and brand exposure—but like any social setting, a little etiquette can go a long way.
The success of these interactions hinges on a few simple guidelines that ensure everyone, from exhibitors to attendees, has a productive and positive experience.
Whether you’re there to showcase your latest product or make new connections, following these do’s and don’ts will help you make the most of your exhibition experience and avoid any unintended faux pas.
DO: Be Open to Networking
Why: Exhibitions are networking goldmines, so take advantage of opportunities to connect with exhibitors and other attendees.
Pro Tip: Don’t be afraid to introduce yourself or ask questions. Exhibitors are there to connect, so use it as a chance to expand your network.
DON’T: Take Excessive Freebies
Why: Free samples and giveaways are meant to promote the brand, not to be stockpiled.
Pro Tip: Take only what you’re genuinely interested in. Exhibitors appreciate this respect and will be more willing to chat with you.
DO: Ask Questions and Show Interest
Why: Engaging with exhibitors in a meaningful way is a great way to learn and make connections.
Pro Tip: If something catches your eye, ask thoughtful questions about it. Exhibitors love sharing their knowledge and will appreciate your genuine interest.
DON’T: Interrupt Conversations
Why: Cutting in can disrupt the flow and make both the exhibitor and other attendees uncomfortable.
Pro Tip: Wait patiently for the conversation to finish or make brief eye contact to signal your interest. Exhibitors will be happy to speak with you next.
DO: Be Respectful of Time
Why: Exhibitors want to speak with as many people as possible, so be mindful of others waiting.
Pro Tip: If you’re genuinely interested, consider scheduling a follow-up after the event instead of monopolising the exhibitor’s time on the spot.
DON’T: Browse While Distracted
Why: Walking around glued to your phone makes it hard to engage and is often seen as dismissive.
Pro Tip: Keep your phone in your pocket and be present! This shows respect and signals that you’re open to engaging with exhibitors and fellow attendees.
Exhibitions are as much about building relationships as they are about showcasing products. By following these simple do’s and don’ts, you help create a respectful and enjoyable environment that leads to meaningful connections and memorable experiences.
After all, a touch of courtesy can make all the difference, turning a good event into a great one!
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